Mastering the Sales Re-Cycle – Guest Lecture with Jared Correia

Do you think a signed retainer agreement is the beginning or end of your marketing to gain a client?  The beginning or end of the ‘sale’?  Today we talk about the reality that once a client retains you it is just the beginning of the sales ‘re-cycle’ – the continuing process of re-affirmations that the client made the right choice in selecting you as their attorney. I bet you’ve never really thought about this way, did you?  Well, it’s time to start thinking of it this way because with every re-affirmation, the client recommits to your relationship making it stronger.  Listen and learn.
Jared receives countless questions from new solo lawyers and solos who have been in practice for decades but need advice on law practice management. We like to ask Jared what’s on lawyers’ minds as we have several times before.
If you are a new lawyer in Massachusetts or a paying member of the Massachusetts bar, be sure to connect with Jared. LOMAP’s services are free for those who qualify.
Jared also recently started teaching the course “Law Practice Management” and is a featured consultant here at Solo Practice University®.
The audio is about 36 minutes. Listen directly below.
https://spucdn.files.wordpress.com/2015/12/jared-december-3-2015-trimmed.mp3Download (.MP3)
Jared has written a new book called “Twitter in One Hour for Lawyers“. You can learn more about the book or purchase it from the American Bar Association.
Jared D. Correia, Esq. is the CEO of Red Cave Law Firm Consulting, which offers subscription-based law firm business management consulting services for law firms, bar associations and corporations.  Red Cave also works with legal vendor to develop programming and content.  Jared is also the COO of Gideon Software, Inc., which offers intelligent messaging and predictive analytics software built exclusively for law firms.  A former practicing attorney, Jared has been providing services to lawyers and law firms for over a decade.  He is a regular presenter at local, regional and national events, including ABA TECHSHOW.  He regularly contributes to legal publications, including his column, ‘Managing,’ for Attorney at Work, his ‘Law Practice Confidential’ advice column for Lawyerist and his column for Above the Law focused on the legal technology startup community.  Jared