Solar Disruption Theory

After weeks of waiting, the executive order that has been looming over the solar industry is finally here, and it is a game-changer. Brett and Chad break down what safe harbor until 2030 really means…

The past 10 weeks have been some of the most turbulent the solar industry has ever faced, drawing comparisons to the 2008 financial crisis. In this episode, Freedom Forever CEO Brett Bouchy and CRO C…

Jake Hess, founder of Solar Con and The Morning Energy Show, joins the podcast to talk about his journey from door-knocker to industry leader. He shares how his drive to educate solar professionals l…

The solar industry is facing unprecedented challenges, from shifting political landscapes to tightening capital markets and accelerating consolidation. In this episode, Brett Bouchy and Chad Towner b…

Justin Wolf, former CEO of Meraki Solar and now VP at Solar Pros, joins Chad to discuss his evolution in the solar industry. From his roots in alarm sales to leading a solar powerhouse, Justin shares…

Aparna Mohla, VP of Corporate Partnerships at Give Power, shares her incredible journey from growing up in Mumbai, India, to becoming a trailblazer in the solar industry. From her early days at Solar…

Chad and Riley Traveller, CEO of Boundless Energy, dive into the ups and downs of the solar industry, from financial roadblocks to the energy arms race across the globe. Riley shares insights on thri…

Divisional VPs Chris Melink and Kameron Gray from Solar Pros share how they smashed growth records and aligned with Freedom Forever's vision. With Brett Bouchy's relentless commitment, they forged a …

In this powerful episode, Chad Towner and Tyler Jackson share personal stories of resilience and optimism. Tyler reflects on his battle with cancer, his daughter Sloan’s life-changing diagnosis, and …

In this compelling episode, Chad sits down with Tyler Jackson, President at Solar Pros and a key figure in the solar industry. With 21 years of friendship and shared experiences, Tyler and Chad refle…

We dive deep with Aaron Weymann as he shares his journey from being a standout soccer player to becoming a leader in the solar industry. He shares how his determination to create a better life for hi…

In this episode, Freedom Forever’s President of Sales, Kiley Powell, shares insights from his 23-year journey in door-to-door sales and how his vision and purpose have driven his success. He discusse…

In this electrifying episode, host Chad Towner sits down with Aaron Lee, a door-to-door sales veteran and VITL's co-founder. Aaron shares his journey from his upbringing in Provo, UT, and the unconve…

We sat down with founders Chris Collins and Tim Trefren to introduce Recheck, a verification platform that builds trust in the solar industry by ensuring ID verification in sales. They discuss the in…

In this episode, Paul Stephan, Chief Business Development Officer at GoodLeap, shares his remarkable journey from building his own financial company to becoming a leader in solar finance. Paul discus…

In this episode, we talk with Riley Traveller, CEO of Boundless Energy, and President Jay Pelletz about their powerful partnership with Freedom Forever. Riley offers bold market predictions and expla…

In this season’s first episode, CEO Brett Bouchy discusses the solar industry’s challenges in 2024. He shares strategies for lowering costs, gaining market share, and how to navigate the transition a…

From Naval pilot and Pentagon analyst to CEO of solar financing giant, Mosaic, Patrick Moore is no stranger to risky situations. In this episode, Moore takes us into the world of solar financing, bre…

What is the cost of “loyalty?” In solar sales, it could cost you up to 60% of your sales commission. In this episode of the Solar Disruption Theory, CEO Brett Bouchy talks about how many installers a…