Why Founder-Led Brands Fail at Thought Leadership

Learn why having the most LinkedIn Company Page followers can set your brand apart by establishing social proof, credibility, and industry leadership. Discover how to transform your company's presence on LinkedIn, attract new followers, and engage your audience better.

Key moments in this episode - 

00:00 Guest - Ashley Faus

00:55 Defining Thought Leadership

01:51 Challenges with Founder-Led Brands

02:46 Misconceptions in B2B Thought Leadership

04:28 The Role of Executives in Thought Leadership

12:00 Identifying New Thought Leaders Within the Company

21:01 Practical Tips for Supporting Thought Leaders

25:16 Ashley's Book Promotion

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