1. EachPod

LinkedIn Newsletters vs Email Newsletters vs Substack. Where Should You Focus?

Author
Michelle J Raymond - LinkedIn B2B Expert
Published
Mon 08 Sep 2025
Episode Link
https://social-media-for-b2b-growth.captivate.fm/episode/linkedin-newsletters-vs-email-newsletters-vs-substack-where-should-you-focus

LinkedIn newsletters, email newsletters, or Substack? Which one is best for B2B right now? In this episode, LinkedIn expert Michelle J Raymond shares what’s changed since her last update in February, how both her LinkedIn and email newsletters are growing, and why Substack is suddenly the hot topic everyone’s talking about.

Whether you’re building an audience, frustrated with LinkedIn’s algorithm, or curious about Substack’s buzz, this episode will help you decide where to focus your time and effort.

Key moments in this episode - 

00:00 Navigating the Content Landscape

00:41 Newsletter Recap

01:51 LinkedIn Newsletters: Benefits and Growth

02:25 Challenges with Email Newsletters

07:10 Substack: The New Contender

13:15 Leveraging LinkedIn Newsletters for Growth

18:24 Final Thoughts

To learn more about Pros & Cons of LinkedIn Newsletters - https://socialmediaforb2bgrowthpodcast.com/episode/linkedin-newsletters-vs-email-newsletters-which-one-wins-for-b2b

CONNECT WITH MICHELLE J RAYMOND


Today's episode is sponsored by Metricool. Make sure to register for a FREE Metricool account today. Use Code MICHELLE30 to try any Premium Plan FREE for 30 days. 

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