Should You Franchise Your Business? The 3 Keys to Know | Dr. Tom Dufore

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Could your successful business become a franchise? Or better yet—should it?

In this insightful episode of Small Business Pivots, Dr. Tom Dufore, CEO of Big Sky Franchise Team, breaks down what it really takes to franchise your business—and why franchising isn’t the right fit for everyone.

With over 21 years of experience in franchise development as both a franchisor and franchisee, Tom shares the three must-haves every business needs before considering franchising:

• Profitability that’s more than just tax-return deep
• Teachable systems that don’t rely on the owner as the hero
• Scalable market potential beyond your current location

But it doesn’t stop at “Can you franchise?”—Tom pushes deeper to ask: “Is franchising aligned with the life and business you actually want?” If you've ever chased a vision because it looked good on paper—or Instagram—this conversation will help you recenter.

From simplifying systems with 80/20 checklists to honoring core values in tough moments (like when COVID hit and half his clients had to pause), Tom reveals how clarity, documentation, and integrity create long-term success—franchise or not.

Whether you're serious about franchising or just want a business that runs without you, this episode is packed with wisdom that could save you years of wasted effort.

What You’ll Learn:

• How to know if your business is franchisable (and what that really means)
• Why simple documentation can transform your business systems
• The difference between vision and shoulds in business growth
• How honoring your values builds loyalty—even during crisis
• What to do if your business runs on your charisma instead of systems

 Take the free Franchisability Quiz at: https://bigskyfranchiseteam.com/franchise-quiz/

Dr. Tom Dufore: CEO of Big Sky Franchise Team

Website: https://bigskyfranchiseteam.com/

LinkedIn: https://www.linkedin.com/in/tomdufore/

Blog: https://bigskyfranchiseteam.com/blog/

Podcast: https://bigskyfranchiseteam.com/category/podcast/

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