Faith, Family, and Discipline: The Entrepreneur’s Path to True Success | Ernest Diaz

Send us a text

From Sleep Apnea Clinics to Better Health Coverage — Lessons from Building Four Businesses

In this episode of Small Business Pivots, host Michael Morrison sits down with Ernest Diaz, founder of Better Coverage Consultants, to unpack the hard-earned lessons from a lifetime of entrepreneurship.

Ernest has built four successful companies — from launching sleep apnea clinics across multiple states to now helping small businesses and self-employed individuals access private health insurance plans that are 40–50% less expensive than marketplace options and fully tax-deductible. Licensed in 34 states, Ernest reveals why most entrepreneurs don’t know these plans exist, and how they can offer national PPO coverage through UnitedHealthcare.

But this conversation goes far beyond insurance. Ernest shares his personal journey — starting his first business at 23, enduring a hostile business partnership while taking a company public, weathering bankruptcy, and rebuilding stronger than before. Along the way, he delivers powerful insights on:

• Partnership pitfalls and how to protect yourself legally and financially.
• Why discipline — not motivation — is the real driver of success.
• How to avoid sacrificing your family for your business.
• The daily habits that keep him focused, grateful, and growth-oriented.

If you’re a small business owner, self-employed professional, or entrepreneur navigating the highs and lows of business ownership, this episode is packed with practical wisdom, faith-centered perspective, and real-world strategies you can apply today.

Listen now and discover how to protect your business, your health, and your future.

Ernest Diaz: Founder & CEO of Better Coverage Consultants

Website: https://bettercov.com/

LinkedIn: https://www.linkedin.com/in/bettercov/

Facebook: https://www.facebook.com/bettercov

Email: [email protected]

#ErnestDiaz #BetterCoverageConsultants #MichaelDMorrison #BOSS #SmallBusinessPivots #OklahomaCity #SmallBusinessSuccess #BusinessPodcast #Entrepreneurship #BusinessGrowth #PrivateHealthInsurance #NationalPPO #UnitedHealthcare #BusinessPartnerships #DisciplineOverMotivation #FaithBasedBusiness #SelfEmployedSuccess #HealthInsuranceForSmallBusiness #BusinessResilience #FaithInBusiness #God

Support the show

1. Want more resources to grow your business faster?
https://www.businessownershipsimplified.com/

2. Want to connect with our Host, Founder & CEO on LinkedIn?
https://www.linkedin.com/in/michaeldmorrisonokc/

3. Want professional business coaching with our Host, Founder & CEO?
https://www.michaeldmorrison.com

4. Want to set up a FREE business consultation with our Host, Founder & CEO?
https://www.businessownershipsimplified.com/consultation


FOLLOW US ON:
- WEBSITE: https://www.businessownershipsimplified.com/

-WEBSITE: https://www.michaeldmorrison.com/

-LINKEDIN: https://www.linkedin.com/in/michaeldmorrisonokc/

-YOUTUBE: https://youtube.com/@businessownershipsimplified