In this episode, Chontelle tackles a question that comes up all the time inside her coaching program—how to send emails (and show up on socials) without sounding pushy or salesy.
She shares:
Why most product-based business owners are stuck selling to only one type of buyer
The three types of customers every ecommerce brand needs to understand
The power of storytelling and how it connects at a deeper emotional level
A personal story about a $100 mascara and what it teaches us about selling with impact
How to stop surface-level selling and start making people feel something
Whether it's mascara, a red dress, or homemade mayo (yep, that’s in there too), Chontelle shows how the best marketing doesn't scream buy now - it tells a story that sticks.
Perfect for product-based biz owners who want more sales without sounding like a walking billboard.
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