49: Farmers market success with Rebecca of Moonshot Farm

This week, Jenny sits down with Rebecca Kutzer-Rice of Moonshot Farm for a conversation all about building a thriving flower farming business through farmers markets. Rebecca shares how she and her husband grew Moonshot Farm from a brand-new operation into a bustling, year-round flower farm in just a few short years—and why focusing on farmers markets was a key part of their success. From running markets in one of the most competitive regions in the country to balancing life, family, and farming, Rebecca brings a refreshingly honest look at what it really takes to grow your flower business sustainably.

If you’ve ever wondered how to stand out in a crowded market, connect more deeply with your customers, and create a flower farming business that supports your life (not the other way around), this conversation is a must-listen. Rebecca’s story is proof that success at farmers markets isn’t just about growing beautiful flowers—it’s about building a smart, sustainable business with heart.

Find Rebecca from Moonshot Farm online:

• 
  

  Website: https://www.moonshotfarm.com/

  
  


• 
  

  Instagram: @moonshot_farm

  
  

Did you enjoy this episode? Please leave a review on Apple or Spotify.

Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com