40: A look inside lean flower farming

In this episode, host Jenny Marks breaks down the importance of efficiency and systems in flower farming—how they can save time, reduce labor costs, and increase profitability.

She shares real examples from her own farm, including:

• How mechanizing dahlia digging reduced labor costs by 30%


• The efficiency-focused transplanting method that saves time and money


• Why structured systems for seed starting, harvest management, and bouquet-making are essential for scaling a profitable flower business

Plus, Jenny walks through how her Lean Flower Farming: Systems + Efficiency Workshop provides hands-on training to help farmers implement these strategies.

Want to see these systems in action? Join Jenny at her Lean Flower Farming Workshop on July 28-29, 2025, in Clifton Springs, NY (with an optional third day focused on high-earning high tunnels).

Register now: www.trademarkfarmer.com/lean

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Follow Jenny on Instagram: @trademarkfarmer
Find free flower business resources: www.trademarkfarmer.com