Talking shop about the business side of flower farming, including building a profitable flower farm by cultivating key business skills.
Running a flower farm means you’re already wearing a dozen hats... but is your website pulling its weight too? In this episode of the Six Figure Flower Farming Podcast, Jenny walks through five simpl…
Running a flower farm takes grit, creativity, and the right tools to make the work sustainable. In this episode, Jenny Marks dives into the equipment that has saved her countless hours and spared her…
On this episode of the Six Figure Flower Farming Podcast, Jenny sits down with Diane Szukovathy, co-founder of Jello Mold Farm and a driving force behind the Seattle Wholesale Growers Market. Diane s…
In this episode of the Six Figure Flower Farming Podcast, Jenny walks through the three core stages of a flower farming business: the Hustler Stage, the Entrepreneur Stage, and the CEO Stage. From h…
When I first started flower farming, I was squeezing it in before and after my full-time government job—waking up early, working late, and cramming weekends with harvesting, bouquet making, and marke…
What happens when a vegetable grower discovers dahlias? For Jenny Marks of Trademarks Flower Farm, it was the beginning of an entirely new chapter—one filled with vibrant blooms, profitable systems, …
If you want big, healthy blooms and strong spring sales, you’ve got to start planning now!! In this episode, Jenny explains how fall planting decisions—like ordering plugs, prepping beds, and choosin…
Raising a family while growing a thriving flower farm isn’t easy—but Becky Sadlowski of Rooted Flowers proves it’s absolutely possible. In this episode, Jenny sits down with Becky to talk about her j…
What’s the real reason some flower farms grow faster than others? It’s not just soil, strategy, or sales... it’s support. In this episode, Jenny opens up about her biggest business regret: not buildi…
The dreaded July flower gap... it hits just as spring blooms fade and summer crops lag behind. In this episode of the Six Figure Flower Farming Podcast, Jenny shares how she keeps flowers (and cash f…
What if full-time farming isn't the dream—and part-time farming is actually the sweet spot? In this episode, Jenny sits down with James from Honeyed Acres, a third-of-an-acre veggie farm in upstate N…
Feeling overwhelmed and stretched thin in your business? You’re not alone. Whether you're harvesting at sunrise, answering emails during dinner, or scrambling to reconcile five months of bookkeeping …
Burnout doesn’t have to be your business model. In this episode, Jenny pulls back the curtain on five powerful shifts that helped her reclaim her time, protect her energy, and still run a successful,…
Ever wonder how flower farmers actually keep it all straight—between sowing seeds, harvesting blooms, running a business, and, you know…sleeping sometimes? This episode pulls back the curtain on the …
Thinking about starting a flower farm without acreage? In this episode, Jenny interviews Dee Hall Goodwin of Mermaid City Flowers, an urban microfarmer based in Norfolk, Virginia, who grows across fo…
What does it really take to build a thriving flower farm business? In this episode, Jenny pulls back the curtain and gets brutally honest about the unglamorous side of running a flower farm. From bac…
Mother’s Day is one of the biggest revenue weekends for flower farmers—but it can also be the most overwhelming. In this episode, Jenny shares 10 lessons she’s learned from turning early-season chaos…
This week, Jenny sits down with Rebecca Kutzer-Rice of Moonshot Farm for a conversation all about building a thriving flower farming business through farmers markets. Rebecca shares how she and her h…
In this episode, Jenny shares her tried-and-true strategies for making the most out of farmer's markets as a flower farmer. While not everyone loves them, Jenny makes the case that a good market can …
Negative feedback is never fun—but it is inevitable when you’re running a flower business. In this episode, Jenny shares her honest experiences navigating criticism over the years, from CSA customer …