Today I'm speaking with media expert Paula Rizzo, a best-selling author and Emmy-award winning television producer who's produced wellness, and lifestyle segments with a range of top experts, including Jillian Michaels, and Deepak Chopra. Paula is a media coach and author who is here to share how maximizing list-making can help bolster your personal and business success, as well as giving insights on what it takes to pitch your brand and expertise to TV producers and journalists.