1. EachPod

[ Over Strategizing Series ] The Two-Brain Strategy

Author
Cat Del Carmen
Published
Tue 08 Jul 2025
Episode Link
https://catdelcarmen.podbean.com/e/over-strategizing-series-the-two-brain-strategy/

In this episode, I’m breaking down what I call the Two-Brain Strategy — the shift that helped me start creating content that speaks directly to my people, builds trust faster, and leads to more sales.


We’ll talk about:




  • The real reason your content might be falling flat




  • What buyer psychology has to do with content that sells




  • How to separate your business brain from your service brain




  • Tangible ways to better understand your ideal client (without guessing)




If you want your content to create buying intent and feel like it was made for your audience — this episode will show you how to start.



✨ Register for my free webinar happening Wednesday, July 23rd: How to Create They-Are-Reading-My-Mind Content

https://catdelcarmen.com/sur-webinar


Learn how to sell 4-figure coaching offers with content that speaks directly to your ideal client and showcases your offer as a solution to their problems.






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