How Marketing Agencies Keep You Trapped on Social Media and What to do Instead

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Are you spending thousands on social media content that disappears after 48 hours? In this episode, CJ Williams breaks down why most marketing agencies flood your Instagram with Reels but ignore long-term platforms like YouTube and Google—and why that’s a problem for your business.

Learn how agencies are optimizing for their own convenience, not your growth—and what a smarter, more sustainable video marketing strategy looks like, especially for small business owners in Charlotte and beyond.

What You’ll Learn:

• Why agencies push short-form social content that doesn’t compound
• The hidden costs of relying on “hope marketing” through social media
• What foundational content is—and how it can grow your visibility for years
• How to build a video marketing strategy that prioritizes YouTube, SEO, and website traffic
• The questions to ask before hiring a marketing agency

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