Built Better - How Niching Down Helped Michael Tasner Build a 7-Figure Agency the 2nd Time Around

Michael Tasner is the Founder and CEO of No Joke Marketing, a full-service agency that specializes in the child care niche. It's the second go-around for Michael to build a 7-Figure Agency. But this time, with No Joke Marketing, the process of niching down has afforded a ton of great benefits that eluded him previously.

In this episode, we discuss the advantages of being a specialist vs. being a generalist, growing through acquisitions, and how to manage finances using the Profit First Formula

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