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Marketing in the Non-Profit Sector - Diana Smith

Author
SHIFT
Published
Thu 04 Feb 2021
Episode Link
https://shift-in-conversation.simplecast.com/episodes/marketing-in-the-non-profit-sector-diana-smith-nQ_o6I4R

How do marketing campaigns, outreach, and KPI's differ when your customers are non-profit organizations rather than for-profit companies? Measures of success are all about impact, rather than profit.

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