5 Fall Fitness & Health Professional Business Growth Strategies

Fall is here! Fall fitness & health professional business growth strategies are also here. What you do now not only determines how you finish this year but how you start the next. The last quarter of your year is pivotal. 

You currently have enough data for the current year to look back and determine your revenue sources. You can look at your best sellers, your time and energy drains, and best decide where to eliminate, condense, archive or delete. 

Most of all, you want to know right now where you are according to your goal for each month of 2023. Are you ahead, behind or right on target? And why? Do you know what worked? 

You always want to have a goal. Monthly, then weekly, and daily. 

When it comes to a podcast, we have a number of downloads we want each month.  With social media posts, I want a certain amount of engagement each week. Some have daily engagement goals and are posting multiple times a day to get it. 

The point.. Is only when you know what goal you’re running toward do you know how to get there. If you’re just using “hope” strategy, that usually doesn’t work out very well. 

Health Professional Business Growth Strategies

1. Be Early Not Late

   1. Don’t wait until the last minute to plan the content, the guests, the ads and partnerships 

1. Plan your first 6 months of 2024 

   1. Launches 

   2. Content publishing 

   3. Collaborating 

1. Enroll before the holidays 

Once November hits… it starts and attention spans end

1. Use Holidays 

• October - a month & a day 
• Open Houses
• Black Friday, Thanksgiving, Cyber Monday 
• 12 Days of Christmas 
• Twas the week before Christmas 

1. Preview Goals & Post Mortem Breakdowns 

   1. Test don’t guess 

   2. Never shoot blanks 

   3. Calculate and make it happen 

   4. How much is your time worth? 

   5. Don’t throw the baby out with the bathwater

Resources: 

https://www.fitnessmarketingmastery.com/scorecard 

https://www.fitnessmarketingmastery.com/copywriting-course

SEND a message to [email protected] if you’d like info about joining the fitness pros mastermind group 

Other Episodes You Might Like: 

Fitness Marketing Video Strategy: https://www.fitnessmarketingmastery.com/fitness-marketing-video-strategies-get-customers/

7 Simple Sales Strategies: https://www.fitnessmarketingmastery.com/simple-sales-strategies/