S5E18 - How To Create High-Impact LinkedIn Content That Boosts Your Visibility

Welcome back to another episode! In this one, we’re diving into LinkedIn content creation and how to raise your visibility on the platform. If you’ve ever wondered what to post, how to craft engaging content, and how to use LinkedIn to attract opportunities, this episode is for you!

Tune in to learn about:

• Different types of LinkedIn content that work well
• The power of engagement—why commenting, liking, and sharing are essential
• How to leverage LinkedIn blogs, newsletters, and featured sections
• Real-life lessons from my most highly viewed LinkedIn post

If you're looking to position yourself as a thought leader, attract business opportunities, or grow your professional network, you won't want to miss this episode!

Mentioned in the episode:

3 Must-Haves for a Powerful Leadership Brand in 2025

LinkedIn Post Referenced

Episode Chapters

[00:49] Episode Overview: Elevating Your LinkedIn Profile

[01:46] Setting Your Goals for LinkedIn Content

[02:25] Creating Engaging LinkedIn Content

[03:54 Optimizing Your LinkedIn Profile

[07:42] Leveraging LinkedIn Features

[08:42] Advanced Content Strategies

[13:53] Using Canva for LinkedIn Content

[15:13] Lessons from a Viral LinkedIn Post

[20:15] Conclusion and Final Thoughts

Let’s Connect:

• LI: Courtney Ball
• IG: Courtney Ball, MA
• FB: Courtney Ball, MA