In this episode of SEO On-Air, Dan Brownsher, CEO of Channel Key, joins us to unpack two of the biggest forces transforming e-commerce today: AI and retail media. From Amazon's evolving ecosystem to the growing influence of AI-powered shopping assistants, Dan shares actionable insights for brands looking to stay competitive in an increasingly complex landscape. We dive into the realities of selling on Amazon, the myths of passive income, the importance of brand building, and how retail media is becoming a core growth engine. Whether you're a new seller or managing a large-scale operation, this episode is packed with strategies that matter in 2025.