Communicate the value of SEO to your c-suite - Anna Bravington

In the current climate, it's more important than ever for SEOs to communicate to the business their value - ensuring they're aligning with business goals and reporting back in ways that the c-suite/business owners can understand the value SEO brings.

In this episode, Anna shares with David:

- How do you communicate your value to the business as an SEO?

- Why do this?

- Who should you communicate with, and how should you communicate?

- How do you ensure your SEO activities align with business goals?

- How do you report back in ways that the c-suite/business owners can understand the value SEO brings?

- Should all SEOs be involved in this?

- What does this mean for how you go about building your SEO career?

Read the full transcript of Anna's interview at https://majestic.com/seo-in-2024/additional-insights/anna-bravington