Ep. 81 – Fixing Flawed ABM Programs and Moving Upmarket with Kristina Jaramillo - Part 1
- Author
- Mark Petruzzi, KK Anderson, Paul Melchiorre
- Published
- Wed 25 Jun 2025
- Episode Link
- None
In this episode of Selling the Cloud, Kristina Jaramillo, President of Personal ABM, shares how revenue teams can rebuild ABM strategies around account relevance, strategic ICPs, and full-funnel alignment to win and expand enterprise deals.
