Navigating Internal Teams To Produce Great Enablement: Learnings From A Customer Enablement Expert with Benedikt Parstorfer

Benedikt Parstorfer discussed two epiphanies in their career. The first was to approach customers with a focus on their challenges and current processes, rather than pushing the features and benefits of the product. The second was to have realistic expectations of what could be accomplished independently versus the input that would be needed from multiple stakeholders.

They also discussed how enabling professionals have the opportunity to bridge the gap between different departments and help break down silos.

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