In todays episode of the SellingSaas Podcast, Duane gets to speak on the two most common reasons why customers churn. Its not what you think it is, and its something a lot of companies miss
EPISODE HIGHLIGHTS:
0:50 - Where does churn come from? It's not price or sales... it's either they have a poor relationship with the company or the product isnt solving the need
1:40 - theres ways to reduce churn, but it takes time, it takes patience and it requires you to remove ego from the product.
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