Evolution of Talent and Influence with Emma Gregson

Show Notes:

Emma Gregson is Managing Director of ITB Worldwide, an entertainment marketing, partnerships and talent agency. Emma and her team have been involved in some of the biggest talent partnerships including Justin Bieber with #MyCalvins, Natalie Portman with Dior and Javier Bardem with Chivas Regal. ITB delivers strategic and creatively-led projects rooted in fashion, design, music, sport and entertainment for brands and individuals alike. Since its inception, ITB has remained at the forefront of culturally defining moments, acting a strategic conduit between brands and influential talent by offering holistic 360º services to global rights holders, agencies and non-profits from our headquarters in London, New York and Los Angeles.

In this episode, we discuss the evolution of talent and influence, how brands are cutting through the noise, influence vs. advertisement and finding creative gold.

Links Mentioned:

• ITB Worldwide website


• ITB Worldwide Instagram

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