Episode 50 - We discuss TRADE MARKS and why you need one?

In this episode of 'Seeking Focus', we look at - Reaching our 50th episode milestone, we’re diving into something that every creator, business owner, and brand builder eventually has to face: trademarks.

In this episode, we unpack why protecting your work goes far beyond copyrights and logos. We explore:
How can I apply for a trademark?
Cost of a trade mark around the world?
How long does it last?

The difference between ™, ®, and © — and why each matters.
How a trademark builds long-term trust and credibility for your brand.
Common misconceptions about registering vs. just “using” a mark.
What trademarks mean for creatives in photography, videography, drone operations, and media production.
Lessons we’ve learned firsthand about brand protection as we grow Seeking Focus.

Whether you’re an entrepreneur, a creative professional, or just curious about how to safeguard your ideas, this conversation breaks down the essentials in a straightforward, practical way.

Tune in, learn why trademarks are more than a legal checkbox, and celebrate 50 episodes of Seeking Focus with us!