Spotlight: Next Level Veggie Grill -- Plant-Based Dining for the Curious Middle

What happens when two pioneers in plant-based dining join forces? 

Meet Next Level Veggie Grill -- the Seeing Green Solutionist of the Day for September 10. 

In this Spotlight series episode of the podcast, we explore how Next Level Burger and Veggie Grill have come together to reshape the future of fast casual — with a menu that now spans nearly 100 crave-worthy options, from classic burgers and bowls to creative takes like vegan salmon and truffle mac and cheese.

We unpack the story behind the brands, their coast-to-coast presence, and how the merger is making plant-based food more accessible, affordable, and exciting for the “curious middle” of consumers who want healthier, greener choices without sacrificing flavor or fun.

Along the way, we zoom out to the bigger picture: the impact of animal agriculture, why accessibility matters, and how scaling sustainable dining can shift culture one meal at a time.

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