How to Build Your Brand Around Storytelling

This is a flashback episode of the 2023 See Life Different Virtual Summit Zaakirah explains how the summit evolved from her book and podcast, and her mission to empower women Zaakirah Muhammad shares her personal journey as a cancer survivor, brand strategist, and global storyteller. Zaakirah guides listeners through the power of storytelling in building a personal and professional brand, emphasizing the importance of embracing your unique story, overcoming adversity, and living with intention.

Key Topics Covered:

• Zaakirah’s background and the creation of the See Life Different Summit

• The pivotal role of storytelling in personal growth and branding

• How journaling and intuition shaped Zaakirah’s journey

• Discovering your purpose by reflecting on childhood passions and skills

• Overcoming adversity and using your story to empower others

• The significance of branding, color, and legacy

• Affirmations for courage, clarity, and emotional balance

• Actionable steps to break down your story and articulate your brand

• Invitation to the Kenya Coast Retreat for creative women of the diaspora

Actionable Takeaways:

• Reflect on your childhood interests to uncover your true purpose

• Use journaling as a tool for self-discovery and healing

• Embrace your story, including challenges and triumphs, as part of your brand

• Define your legacy and take steps to live intentionally

• Don’t be afraid to ask for help and surround yourself with a supportive community

Resources & Links:

• Get Summit Replays, learn more, and connect: zaakirahnayyar.com/seelifedifferent

• Book Your Spot for the January 8-11, 2026 Retreat and view details: zaakirahnayyar.com/retreat

Affirmations from the Episode:

• I am a woman of courage.

• I am bold and fearless.

• I am growing in faith.

• I am a woman of vision.

• I am calm, poised, and emotionally balanced.

Connect with Zaakirah:

• https://Instagram.com/illuminousone

• https://zaakirahnayyar.com/podcast

Thank you for listening! Share your aha moments, leave a review, take notes, and remember: your story is your superpower.