In this episode of 'The Scaling Therapy Practice,' host James Marland interviews Julie Herres, owner of Green Oak Accounting and author of 'Profit First for Therapists.' They discuss key strategies for scaling a therapy practice, focusing on the importance of financial sustainability and the critical role of accounting support. Julie highlights that every session should add to the bottom line and emphasizes the interconnectedness of scaling through session count and clinician headcount. The episode also covers the potential pitfalls of hiring without proper financial planning, and Julie provides real-world examples, like the pros and cons of buying a practice building. Listeners gain valuable insights into managing compensation packages, avoiding expensive mistakes, and exploring new revenue streams like online courses.