E4: Why Dr. Hardy said “No” to Tony Robbins

Raleigh Norton interviews Dr. Benjamin Hardy about the Scaling framework and his decision to decline a co-authorship with Tony Robbins. Hardy shares insights on decision-making psychology in business, emphasizing the importance of aligning opportunities with core goals. He introduces a filtering framework to assess opportunities, highlighting the need for focus and simplicity to avoid distractions. The discussion underscores that true growth stems from pursuing high-value, aligned opportunities rather than seeking personal recognition.