The Power of the Pivot: Building a Brand That Scales with You with Cheryl Robinson

What do great leaders, successful founders, and magnetic brands share? They master the art of the pivot, and they know how to tell their story.

In this episode of Scale to Exit, Dr. Cheryl Robinson, an international speaker, Forbes contributor, and founder of Creative Renegade Media, shares the fundamental pillars of decisive leadership and why personal branding is no longer optional in today's business landscape.

We dive deep into:

🔹 The most common branding mistakes that cost founders opportunities

🔹 How to build a leadership brand that speaks before you do

🔹 Why networking is still your best growth strategy when done right

🔹 How to craft a compelling story that resonates with investors, buyers, and your market

🔹 The difference between a snapshot and an elevator pitch — and how to use both

Whether scaling toward a major exit or redefining your next chapter, this episode is packed with insights to help you lead with clarity, communicate purposefully, and grow with intention.

You can find Cheryl Robinson: