Raising your profile and getting known in your industry

Author: Fred Copestake
Published: Thu 25 Jul 2024
Episode Link: https://throughpartnering.libsyn.com/raising-your-profile-and-getting-known-in-your-industry

Have you ever wondered how personal branding can skyrocket your sales?

Learn from Sophie Milliken MBE, the brilliant mind and founder behind Moja, who shares her extraordinary journey from top salesperson to personal branding expert.

Sophie reveals how intentionality and planning are key to enhancing your profile and overcoming common barriers like time constraints and imposter syndrome.

Discover why becoming more visible in your industry can simplify your sales efforts and open up a world of opportunities.

Authenticity and visibility are more than just buzzwords—they're essential elements of a powerful personal brand.

We discuss the hesitation many feel about sharing content on LinkedIn and how the unseen interactions can make a significant impact.

Sophie and I break down real-life success stories, demonstrating how consistently addressing customer problems can transform you into a trusted expert.

Plus, learn the art of shining the spotlight on others, which can make your brand more relatable and genuine.

Take a look at Sophie’s new book, "From Unknown to Unforgettable: How to Build a Personal Brand that Goes Beyond the Bio," which complements this episode with actionable strategies.

Join us for an episode filled with invaluable tips, light-hearted moments, and a wealth of knowledge that promises to elevate your sales profile and visibility.

--------- EPISODE CHAPTERS WITH SHORT KEY POINTS ---------

(0:00:00) - Raising Sales Profile for Success

Boost sales by intentionally enhancing your profile in the industry, addressing barriers like time constraints and imposter syndrome.

(0:06:26) - Building Visibility and Personal Brand

- Authenticity and visibility are important in building a genuine personal brand, illustrated by a LinkedIn success story.

(0:11:32) - Elevating Personal Brand and Visibility

Understanding customer struggles and sharing relevant insights can ease sales and build trust for successful business relationships.

(0:20:04) - Maximising Content Impact for Visibility

Leverage daily interactions to create valuable content, repurpose core pieces, stay focused on core message, and make content relatable.

Follow Sophie

LinkedIn: https://www.linkedin.com/in/sophie-milliken/

Website: https://www.sophiemilliken.co.uk/