Sales Spotlight- B2B Sales Success Blueprint - Cara Armstrong

Tune in as John Golden, Cara Armstrong, and Martha Meister dive into key strategies for boosting year-end sales. From quarterly audits to understanding buyer psychology, this episode covers essential topics like adapting to market shifts, creating compelling messaging, and refining your ideal customer profile. Whether you’re a sales leader or entrepreneur, this episode will equip you with practical insights to help close the year on a high note.