How to Become a Respected and Trusted Advisor...For Life Gregg Ward

The term “trusted advisor” has become a hot topic in the sales world. Being a trusted advisor is seen as the ultimate role for a salesperson, and thus, people strive to be labeled this coveted term. However, many salespeople don’t entirely know what that means or don’t know how to qualify when you have actually become a trusted advisor. Greg Ward, interviewed by John Golden, explores what a trusted advisor actually is, and how to become one.