Direct Mail's Lasting Impact in the Digital Era: Expert Insights with Mike Gunderson
- Author
- Sales POP!
- Published
- Sat 09 Mar 2024
- Episode Link
- https://salespop.libsyn.com/direct-mails-lasting-impact-in-the-digital-era-expert-insights-with-mike-gunderson
In an age where screens dominate our lives, it's surprising to learn that direct mail, a method many consider old-fashioned, still has a strong impact. I talked with Mike Gunderson, a direct marketing guru, to uncover the secrets behind direct mail's success in the digital era.
