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#3 how to close the deal! Consultative vs product selling

Author
Tavershima Ayede
Published
Tue 07 Dec 2021
Episode Link
https://podcasters.spotify.com/pod/show/tavershima-ayede1/episodes/3-how-to-close-the-deal--Consultative-vs-product-selling-e1bd4qa

Once we’re done with figuring out whether we’re in a simple or complex sales scenario, the next step is figuring out the implications on how to carry out conversations from there. If you’re in a simple sales scenario, it’s okay to go on plugging features and benefits. If you’re in a complex sales scenario, then you have to be more consultative in your approach with potential clients.

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