33. Building Next-Gen Electric Vehicles From the Ground Up with Lucid Motors

Small but mighty. That’s the future of electric vehicles. As Lucid Motors prepares to launch its first vehicle, Lucid Air, next spring, the company will also be proving that passengers don’t have to sacrifice luxury, power and space for efficiency and innovation. We spoke with Eric Bach, Vice President of Hardware Engineering at Lucid Motors, to get a look “under the hood” and understand the technology that’s transforming how we think about electric vehicles.

Discover how Lucid Motors’ competitive nature launched the company into the racing scene, how miniaturization plays a key role in Lucid Air’s innovation and how customers can harness the vehicle's electric technology to power life beyond the car itself. 
 
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