42: Forecasting vs Hope-Casting Your Sales Process with Steve Ammann of MEDDIC Group
- Author
- Heard Podcasts
- Published
- Tue 13 Dec 2022
- Episode Link
- https://saasrampmedia.com
Key topics in today’s conversation include:
- Biggest challenges software sales organizations are facing (1:01)
- Tactical approaches for your sales processes (5:07)
- One thing sales organizations need to focus on for growth (11:07)
- Steve’s professional journey leading to where he is today (20:05)
- Explaining MEDDIC acronym and how that helps customers (23:52)
- Final thoughts and takeaways (33:30)
The SaaS(ramp) Podcast explores how tech leaders scale from product adoption to enterprise success. Learn more at www.saasrampmedia.com.
