SaaS Insider

Akbar Jaffer was the VP Marketing at Social Annex for 2 years, bringing them from marketing debt to process and a scalable lead gen model. In today's show Akbar talks with Shira about what marketing …

This week Shira Abel interviews Nicolas de Kouchkovsky (NK3) from CaCube. Nicolas is a SaaS industry veteran who comes from the licensing on premise software world. Nicolas now works as a consultant …

Pere Codina from Kompyte is our guest this week. Shira and Pere talk about what marketing channels work best for Kompyte, how they found their niche and what tactics they use to get leads into the fu…

This week Meira Primes, the CMO of Cloudyn, chats with Shira Abel, the CEO of Hunter & Bard, about being the first CMO inside a company - and the cost of Marketing Debt. About Meira The secret of st…

Kristian Valk from HotelChamp was interviewed by Shira Abel from Hunter & Bard on this show. They discussed how HotelChamp has gone from idea to product and from a few clients to clients worldwide - …

Ethan Rasiel, the CEO of Lightspeed PR, is our guest this week. He and Shira discuss PR for the entire show - so if you need to understand the process of PR and how it can work for your business I hi…

This week Mark Faggiano from TaxJar talks with Shira Abel about how he sourced, hired and onboarded his remote team as well as how inbound has worked so well for TaxJar. Mark quit corporate life in …

This week Shira interviews and advises Sean and Chris Miller from Tubular.io. In a change from most episodes, Shira gave advise and did a bit of mentoring during this podcast - in addition to the hel…

Szymon Klimczak, the CMO of LiveChat is interviewed by Shira Abel of Hunter & Bard. Szymon didn't come from SaaS, but that didn't stop him from having a quant point of view and growing LiveChat from …

Tim Matthews from Incapsula (https://www.incapsula.com/) chats with Shira Abel from Hunter & Bard (http://hunterandbard.com/) about how he got into SaaS marketing from conventional marketing, the dif…

This week Elizabeth Yin (http://blog.elizabethyin.com) joins Shira Abel to talk about Predictable Revenue - how to build it, outbound sales, and being a Partner at 500 Startups. There's a lot of help…

Jason Crawford from Fieldbook was interviewed by Shira Abel from Hunter & Bard on today's show. Jason gave some great insights on how Fieldbook did usability testing - resulting in a lot of unexpecte…

Dale Clareburt from Weirdly, an HR SaaS company, is interviewed by Shira Abel. Dale is the Co-Founder and CEO of Weirdly Ltd. Weirdly (https://weirdlyhub.com/) is a SaaS platform that helps business…

Today Shira interviews Mike Sadowski from Brand 24, a SaaS company born and raised in Poland - with no US entity. Michal is the Founder & CEO at Brand24, a social listening tool used by over 1000 cu…

Shira Abel chats with Erik Anderson from Gravy about SaaS startups, metrics, and what seed and starting startups need to know about marketing and growth. Erik Anderson is the co-founder and Managing…

Today's show Shira Abel from Hunter & Bard (http://www.hunterandbard.com) interviews Ron Sela from Start-a-Fire (http://startafire.com/) Ron Sela is a Full Stack Marketer at Start A Fire. He’s a pro…

Ever wonder when you should start spending money on UX? Design? How do you know you have a good designer? Today's show Shira Abel interviews Idan Gazit from Heroku. An expat New Yorker living in Tel…

On today's show Shira interviews Reuben Metcalfe, a startup marketer that has a love/hate relationship with the term Growth Hacking. Reuban is a high-school drop-out failed forward into entrepreneur…