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REP IT UP IN 60 SEC.: 3 KEY STRATEGIES TO SELLING GYM MEMBERSHIPS with Kory Angelin

Author
Kory Angelin
Published
Tue 16 Jun 2020
Episode Link
https://repitup.simplecast.com/episodes/60-sec-to-rep-it-up-selling-memberships-with-kory-angelin-pNqep1Kp

Most people think it will be difficult selling gym memberships once gyms start to re-open.  I believe that with the right strategies in place, it will be easy.  Concept 1: it is all about a person's goals.  Do not forget to do an effective needs analysis the next time you have a customer on the phone.  Concept 2: personalize a tour.  Gone are the days of museum tours.  Those get stale and do not really cater to what a customer wants to see.  Concept 3: great brands charge premium pricing.  Just because the world has been shut down does not mean you need to start discounting your product/service.

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