Episode 32 Marketing Strategy with Mike Kim

Author: John Hulen
Published: Tue 05 Jan 2021
Episode Link: https://relationshipsandrevenue.libsyn.com/episode-032-interview-with-mike-kim

In this episode, John talks with Mike Kim. Mike is a business coach and marketing strategist who specializes in personal branding, product launch strategies, and copywriting. He’s worked with amazing thought leader brands like John Maxwell, Donald Miller, Suzanne Evans, and Catalyst. Mike takes years of best practices from advising today's top thought leaders to help you build your platform, grow your profits, and leave your mark on the world.

Here’s a sampling of what this episode offers …

[01:30] - Mike’s background and upbringing.

[04:34] - Learning to give in or give up based on the situation.

[08:29] - Consideration that people often miss.

[12:43] - Finding role models that can actually show you what you want to see.

[15:32] - People are complicated and how we should learn to embrace it.

[18:23] - Wisdom in growing through your pain.

[20:23] - Finding a straightforward and simple fix for many problems.

[23:30] - How to be empathetic and understand one another.

[30:20] - Why comparison can be good.

[39:23] - Seeking the possible solution in all things if we look deep enough.

QUOTES:

“Very few regular, every day people wake up in the morning and say ‘I hope I get marketed to today.’”

“Personal branding is your reputation - what people say about you when you're not in the room."

“So when we think about marketing we tend to think - it's just telling everybody we’re the best, tell everybody why we're number one and we assume that's enough. But with social media now and the way the world communicates, there's just so much noise that all of these messages are the same.”

“If we can connect with them on a relational level, understand that communicating is writing well, having a well-designed website, having thoughtful social media content, all this is to help someone understand what I can do.”

USEFUL RESOURCES

https://mikekim.com/

https://www.instagram.com/mikekimtv/

https://www.facebook.com/realmikekim

https://www.twitter.com/mikekimtv

https://www.linkedin.com/in/mikekimtv/

https://www.youtube.com/c/MikeKim

CONNECT WITH JOHN

Website - https://thejohnhulen.com

Instagram - https://www.instagram.com/johnhulen

Facebook - https://www.facebook.com/johnhulen

Twitter - https://www.twitter.com/johnhulen