Episode 7: “Reflections on a 40+ Year Career in Communications” with Barb Pellow

Drawing from her more than 40-year career in communications – including senior roles at IBM, InfoTrends, IKON Office Solutions, Kodak and Xerox – Barb Pellow shares her experience and wisdom with podcast host Matt Swain on a variety of topics, including the evolution of “transpromo” (statement-based marketing), the biggest communication challenges facing organizations, and what the future holds in this market.