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Episode 35: “Digital Urgency Turned Opportunity” with Michelle Jackson, Managing Director of Digital Solutions at Broadridge

Author
Broadridge
Published
Thu 16 Jul 2020
Episode Link
http://s2.content.video.llnw.net/smedia/9c1a2e5eb87640f681bebe568fe54ce4/Ji/pNL6tc29n3-XZAU0rBW-SkqO_jgzBNK_8qi-E-HtI/broadridge_ep35_michelle-jackson.mp3

Many consumers were forced to interact with their providers digitally for the first time due to COVID-19. This “Digital Urgency Turned Opportunity” is now giving companies a chance to showcase their digital abilities and accelerate their long-term engagement goals – but it’s all in the delivery. Michelle Jackson, Managing Director of Digital Solutions at Broadridge, and Matt Swain reveal recent consumer and business research and insights about how COVID-19 is impacting consumer and company interactions, and how companies can deliver better digital customer experiences going forward.

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