Episode 13: “Where the Worlds of B2B and B2C Collide” with Joanne Gore, seasoned B2B marketer and Founder of Joanne Gore Communications"

The worlds of B2B and B2C are colliding – and the ripple effect is impacting the customer journey, the buyers’ mindset, and customer engagement strategies. Joanne Gore, seasoned B2B marketer and Founder of Joanne Gore Communications, shares how your company can navigate this new territory in Matt Swain’s latest Reimagining Communications podcast, “Where the Worlds of B2B and B2C Collide.”