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Episode 11: “From Sales to CX: The Important Voice of Marketing” with Deborah Bussière, Chief Marketing Officer at Broadridge

Author
Broadridge
Published
Thu 14 Mar 2019
Episode Link
http://s2.content.video.llnw.net/smedia/9c1a2e5eb87640f681bebe568fe54ce4/Io/vIDF4VhJdV4UfUDfWX_4Z-yuQDPswZKjl9DXZWDUg/episode-11-from-sales-to-cx-the-important-voice-of-marketing.mp3

Deborah Bussière, Chief Marketing Officer at Broadridge, sits down with Matt to discuss the evolving role of marketers as the voice of the customer and brand – from driving sales to enhancing the customer experience.

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