Redemptive Marketing Podcast
Marketing can be more than merely capitalizing on fear, uncertainty, and doubt, the holy trinity of the marketing profession. It can be more than manipulation, hyperbole, and cringeworthy self-promotion. It can be more than a dashboard of leads and clicks. We believe that faith is ultimately more powerful than fear. Yes, you can be bold and even provocative. We encourage that. Yet we believe, these days, that it’s provocative to choose hope instead of giving into doom-scrolling and fear-mongering. We call this Redemptive Marketing.
Learn more at Snapmarket.co/philosophy
- Update frequency
- every 8 days
- Average duration
- 13 minutes
- Episodes
- 23
- Years Active
- 2023 - 2025
023: The Snapmarket Marketing audit is here
In this episode of the Redemptive Marketing Podcast, Brandon Giella and Parker Smith introduce a groundbreaking, free marketing audit tool designed to revolutionize how you approach your marketing st…
022: Market monitoring
Keeping up with industry noise can feel endless—market monitoring done right brings clarity. In this episode, Brandon Giella and Parker Smith introduce Snapmarket’s Market Monitoring, a workflow that…
021: The future of intellectual property–Web3, AI, and energy efficiency
In this episode of The Snapmarket Podcast, hosts Brandon Giella and Parker Smith unravel the intriguing intersection of AI and Web3. They explore how these technologies could revolutionize publishing…
020: Oxford, Cape Town, and back again
Oxford, Cape Town, and back again!
Brandon Giella and Parker Smith are back for episode 20 of the Snapmarket podcast, this time sharing their experiences from a recent trip spanning North America, Eur…
019: The work of local culture
Snapmarket founders, Brandon Giella and Parker Smith, are back! This time exploring the delicate balance of technology and humanity in today's fast-paced world. Brandon shares the impact of Wendell B…
018: Robot friends and AI customer support
In this episode, hosts Brandon Giella and Parker Smith engage in a thought-provoking discussion about the concept of AI as a friend and its impact on human relationships. They explore an intriguing A…
017: The new Snapmarket.co, and our new marketing services catalog
In this episode, hosts Brandon Giella and Parker Smith introduce Snapmarket's revamped website and delve into their unique philosophy and approach to marketing. They explore the new catalog, philosop…
016: Quantity and quality of content, owned and algorithmic lists
In this episode of The Snapmarket Podcast, hosts Brandon Giella and Parker Smith delve into the fascinating world of AI and its impact on content creation. They explore the balance between quality an…
015: Redemptive AI and making the internet more human
Summary
In this conversation, Brandon and Parker discuss the use of AI at Snapmarket and the concept of redemptive AI. They explore the principles outlined in Praxis' redemptive thesis for AI and ho…
014: Philosophy, economic wisdom, and capital stewardship
Summary
The conversation explores the concepts of economic wisdom and capital stewardship in the context of aligning one's values and faith with money and business. It delves into the idea of buildi…
013: Documentation and running Snapmarket like a software company
Summary
In this conversation, Brandon and Parker discuss the importance of documentation in their work at Snapmarket. They talk about the benefits of documenting processes, the need for a systematic…
012: Hello Riverside.fm, new website (soon), service catalog
Summary
In this conversation, Brandon and Parker discuss their excitement about using the new podcast platform called Riverside. They also talk about their meeting with a designer to discuss the vis…
011: We're back, and what we've learned over the past six months as a startup
Summary
After a six-month hiatus, Parker and Brandon are back with the podcast. They discuss the challenges they faced in managing their workload and improving their processes. They also reflect on …
010: Creating a Deliverables Catalog, Defining Client Expectations, and Thoughts on Productized Services
In this episode of the Snapmarket podcast, hosts Brandon Giella and Parker Smith delve into the dynamics of agency-client relationships in terms of deliverables. They emphasize the importance of outl…
009: Fitness Mondays, Efficient Agency Workflows, and the Importance of a Solid Onboarding
In this episode of the Snapmarket podcast, hosts Brandon Giella and Parker Smith discuss their philosophy of the "shitty first draft," designing websites for clients, maintaining physical health whil…
008: Snapmarket homepage v2, commitments, lead gen
In this episode, Parker and Brandon discuss their recent updates to the website and app, including a testimonial from a satisfied client. They share their excitement about helping clients align their…
006: agency feedback, marketing strategy, evolving businesses
The #BuildInPublic podcast for Snapmarket.co.
005: children's book AI, 10k posts per day, envy & grace
The #BuildInPublic podcast for Snapmarket.co.
004: Agency tier, fatigue, podcast workflows
The #BuildInPublic podcast for Snapmarket.co.