No One Thinks About You That Much (And Why That's Liberating)
What happens when entrepreneurial tenacity meets the demands of motherhood? Allison Larson's story reveals the powerful intersection of these worlds as she navigates building a thriving mortgage business while raising four children, including two under two.
"The game's not over until I win" isn't just a catchy phrase for Allison—it's the mindset that propelled her from cold-calling in college to managing five offices with over ten team members. Throughout our conversation, she unveils the strategic planning that keeps both her business and family functioning seamlessly, from detailed morning routines to weekly "marriage meetings" complete with formal agendas. This level of intentionality transforms chaos into clarity, allowing her to show up powerfully in both domains.
Particularly striking is Allison's candor about topics most entrepreneurs avoid—money conversations with spouses, fertility struggles while building a business, and the liberation that comes from realizing "no one thinks about you that much." Her practical advice on breaking free from the paralyzing "in-between" state many business owners experience (neither failing nor thriving) offers a roadmap for those feeling stuck. Rather than dwelling in victimhood, she demonstrates how controlling your attitude and effort creates momentum in any circumstance.
Whether you're balancing multiple priorities, seeking to scale your business, or simply trying to bring more structure to your chaotic life, Allison's approaches to building support systems and standing confidently in your power will transform how you navigate your own journey. Ready to stop living in the "ick" and start building bridges instead of islands? This conversation is your blueprint.
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Thanks for listening & cheers to Reclaiming Your Hue!