Real Issues: No BS – What’s Your Symbol?

In this week’s episode Gary discusses the use of symbolism in creating a graphic identity for yourself or your small business. He is joined by his special guest Erin Ferree of BrandStyle Design who discusses how symbols can help or hurt your identity. Listen to Gary and Erin as they talk about such topics as the meaning behind symbols and how to establish a visual and emotional connection with your audience among other topics.

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