S3 E14 Leveraging Podcasts Guesting for Real Estate Branding and Growth with Jessica Rhodes

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In this engaging conversation, Jessica Rhodes shares her journey of founding Interview Connections, the first podcast booking agency, and discusses the immense value of podcast guesting for entrepreneurs, particularly in the real estate sector. She emphasizes the importance of building a personal brand through storytelling, networking effectively, and avoiding common pitfalls as a podcast guest. The discussion also covers current trends in podcasting, the significance of niche content, and strategies for maximizing the impact of podcast appearances. 

Takeaways  

• Podcast guesting can significantly enhance visibility and networking opportunities. 
• Building a personal brand is about emotional connection and storytelling. 
• Investors should focus on niche podcasts to reach their target audience. 
• Common mistakes include poor audio quality and lack of personality. 
• Consistency in podcast guesting is key to long-term success. 
• Providing value first leads to better engagement and opportunities. 
• The podcasting landscape is shifting towards more niche content. 
• Video integration in podcasts is becoming increasingly important. 
• Effective calls to action can help monetize podcast appearances. 
• Networking happens not just during the interview but also in the 'green room' chat.

Important Links
LinkedIn: https://www.linkedin.com/in/jessica-rhodes-9a291020/
Instagram: https://www.instagram.com/jessrhodes45/
Web: https://interviewconnections.com/?