1. EachPod

Meta’s Andromeda Explained & What To Do Next

Author
Mary-Anne Amies
Published
Wed 03 Sep 2025
Episode Link
https://marketingwithconfidence.podbean.com/e/meta-s-andromeda-explained-what-to-do-next/

In this episode of Ready Set Paid Ads, we delve into Meta's latest update, Andromeda, which promises a revolution in ad targeting and personalisation. 


We explain how Andromeda utilises advanced AI to match the right ads to the right consumers at optimal times, changing the way advertisers need to craft and manage their campaigns. Plus key takeaways to leverage Andromeda’s full potential.  


The episode provides practical advice on adapting to this new system, ensuring your ad strategies are both effective and scalable and what to do right now to start seeing the results

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