The Challenges of Booking Podcasts

Q: “Why are some podcasts easy to be a guest and some podcasts more difficult.”

A: There are lots of variables! Put together a pitch that you feel will resonate with most hosts and don’t forget to follow-up.

Reasons you might not have heard back from a host:

• They were sick when you first email 🤧

  
  



• The show is being rebranded and the criteria doesn’t fit

  
  



• Their assistant is inept and didn’t see how important you are 😵‍💫

  
  



• It’s their busy season 🗓

  
  



• The person that reviews submissions was on vacation 🏖

  
  



• The host is jealous and worried you will outshine them 🌟

  
  

Solutions:

👉🏼 Write a pitch that you feel will resonate with a majority of hosts in your target niche

👉🏼 Be sure to follow up 2-3 times

👉🏼 Don’t follow up too quickly, and don’t be too pushy

👉🏼 Check that you are reaching out to the correct person

Head over to Spencer's LinkedIn where you can submit a question on any of his posts - ⁠https://bit.ly/3zlEnVb⁠

Website - ⁠https://www.outlieraudio.com⁠

Outlier Audio Instagram - ⁠https://www.instagram.com/outlieraudio/⁠

Personal Instagram - ⁠https://www.instagram.com/spencercarpenter/⁠