1. EachPod

Mistakes to Avoid When Email Podcast Hosts!

Author
Spencer Carpenter / Outlier Audio
Published
Wed 16 Oct 2024
Episode Link
https://podcasters.spotify.com/pod/show/spencercarpenter/episodes/Mistakes-to-Avoid-When-Email-Podcast-Hosts-e2pnfas



Q: Mistakes when reaching podcast through email


Wondering how to effectively reach out to podcast hosts without stumbling over common pitfalls? Here's what you need to know:


1. Personalize Your Outreach



  • Double-Check Names: Ensure you have the correct names of the host and the show. Mistakes here can make a poor first impression.



  • Address Assistants Properly: If you're contacting an assistant, use their name appropriately.




2. Do Your Homework



  • Align Subject Matter: Research the podcast to confirm that your expertise fits their content.



  • Quality Over Quantity: Pitch only to shows where you can provide genuine value.




3. Craft Relevant Pitches



  • Stay On-Topic: Make sure your proposed topics are relevant to the podcast's audience.



  • Avoid Generic Pitches: Tailor each pitch to the specific show to increase your chances of acceptance.




4. Follow-Up Wisely



  • Timing Matters: Wait at least a week to nine days before sending a follow-up email.



  • Be Patient: For a second follow-up, consider waiting an additional week and a half.



  • Respect Their Schedule: Hosts may be busy with other commitments; excessive follow-ups can be off-putting.




5. Accept Non-Responses Gracefully



  • Don't Take It Personally: If you haven't heard back after two follow-ups, it's likely they're not interested.



  • Limit Your Follow-Ups: Stick to two follow-ups to avoid seeming pushy.




6. Maintain Professionalism



  • Avoid Being Pushy: Overeagerness can deter hosts from considering you.



  • Understand Their Workload: Many hosts receive numerous pitches and may not have time to respond to all.




Key Takeaways



  • Accuracy Is Essential: Correct names and relevant content show professionalism.



  • Patience Pays Off: Give hosts ample time to respond before following up.



  • Professional Courtesy: Respect their time and decisions to leave a positive impression.




By avoiding these common mistakes, you'll improve your chances of securing podcast appearances and building meaningful industry connections.



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